Thoughts

How seo copywriting is changing due to Hummingbird, Semantic Search and Knowledge Graph

By | Search Engines, SEO, Social Media Marketing, Thoughts | No Comments

I’ve been in the SEO game for a long time now and over the last few years the buzz words semantic search has been banded about, however it’s not until recently (post launch of hummingbird), that I’ve really come to see an impact, forcing me to pause to think about how this will change my role as a search marketer and in turn how I write content as an seo copywriter. Read More

Guest Blogging: It’s time to stop – Google says so

By | Google, Search Engines, SEO, Thoughts | No Comments

Over the last few years there has been quite a push by Google to close down the loop holes us SEOs have been using. As a freelance seo consultant the mainstays of promoting a website for someone is the ability to create content and get it on another website in order to get a link back to the website you want to rank. Over the years the big G has got wise to this and has slowly but surely closed down many of these loop holes. Read More

Goals for 2013

By | Thoughts | No Comments

It’s that time of year again when I try to work out what I want to achieve over the coming year, I’ve sat down and had a big think about it and this is what I’ve come up with. Read More

Sexy, Fun and Addictive

By | Google, Inbound Marketing, PPC, Search Engines, SEO, Social Media Marketing, Thoughts, Web Design | No Comments

The world of online marketing is a funny old place and has been described to me in many different ways over the years, recently someone said internet marketing is sexy, fun and addictive and this got me thinking about what I think about the world of SEO, PPC, SMO (and various other acronyms), inbound marketing in general, email marketing, web design and development – and all the other things that I’ve been invovled with over the years. Read More

The rights and wrongs of plagiarism and web design techniques

By | Thoughts, Web Design | One Comment

I sometimes think back to that old saying: “the only truly creative act was the first one, everything that followed was just copying, badly”. The internet is a funny old world of plagiarised and adapted content, we see so many websites that when we go from one to the other we are always thinking to ourselves consciously or subconsciously “I like that” or “I don’t like that”. Read More

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