Mads has always had a love for writing. As a child their poor memory meant they had to write everything down and a spark was ignited. Scribbled notes became paragraphs and paragraphs became essays and then the essays were trimmed down to succinct blog posts because no one has time for a whole essay.
Mads graduated from The University of Salford with one of the most coveted degrees in all of academia, a degree in comedy writing. This along with their background in stand-up comedy and improv naturally led them to work for GrowTraffic, a place where they could finally use their powers for good.
Optimistic and excited about everything, Mads is a bottomless pit of fun facts, pub quiz knowledge, and pop culture trivia. They just love sinking their teeth into a new subject that they can write passionately about.
Mads is a huge Sci-Fi nerd and can often be found cradling their stuffed Porg like a baby, making Lightsaber noises with their mouth and accidentally using made up Star Wars swearwords instead of real ones.