Selling…it’s become a bit of a dirty word on social media, hasn’t it. Every business owner tries to engage with their audience in the hope they will buy something but many are scared to go right in there with posts that are too ‘salesy’.
The Best Day & Time To Post On Social Media
Here is a handy infographic with the top day and time to post your content on social media if you want to achieve maximum engagement.
How Do I Become A Content Marketer?
Fancy a career in content marketing? Read on to find out what skills you will need to create awesome content, find your dream job, and live happily ever after.
Thin Content Explained
Cast your mind back to 2010 – One Direction formed, David Cameron became Prime Minister and it was relatively easy to ‘cheat’ SEO. All three were terrible things but as an SEO, I’m going to focus on the last.
New Google Podcasts Manager & A Little Secret
Google has launched a new service for those who create podcasts enabling you to dig into your listener analytics. Google Podcasts Manager will show you how well your podcast is performing in Google searches.
Google Shopping Ads Free For The World
There was good news for online retailers yesterday as Google announced they would expand free shopping ads worldwide starting mid-October.
Google offered free ad listings back in April this year to help retailers struggling during the Coronavirus crisis. The catch? Only US businesses could benefit from the free listings. Five months later and businesses all over the world now look set to benefit.
Does Topical Content Bring More Traffic Than Evergreen Content?
We’re often asked what type of content is best. This applies to both social media and website content. When someone asks what type of content is best, what they’re usually asking is; what will bring me the most traffic or get me noticed?
Topical and evergreen content can both significantly increase traffic on your website or generate interest on your social media channels. The big difference is the longevity and sustainability of the interest you attract.
Facebook Removes 20% Text Limit On Ad Images
Facebook has this week completely scrapped the 20% text limit on ad images. Although Facebook hasn’t made a formal statement users are reporting changes to the long-standing rule, and the About text in ad images page has been updated.
Keyword In Your Domain Name? Unnecessary Says Google’s John Mueller
In the latest Ask Google Webmasters video, a question was featured about keyword-based top-level domains (TLDs). John Mueller said in the video there aren’t any benefits from featuring a keyword in domain names when someone posed this question:
Does a .jobs domain improve ranking in Google for jobs?
How To Manage The Relationship With Your Digital Marketing Agency
Ever wondered why you bothered hiring that digital marketing agency? Why you didn’t have any success with campaigns or maybe you’re feeling a bit ripped off by it all?
We hope you haven’t experienced any of that but sadly it does happen to some marketers or business owners and there is usually one reason why…the relationship was bad.