Keyword density is incredibly important for SEO (Search Engine Optimisation). Over the years the importance and effect of keyword density have changed drastically. In the Pre Panda era, you could essentially ‘spam’ your webpage with your keyword and your page stood a chance of ranking. Read more
Readability is an important factor for Search Engine Optimisation (SEO) and could improve your rankings in the search results.
Readability is a known ranking when it comes to uploading your content to your website, more specifically when uploading to WordPress with the Plugin of Yoast SEO. If you haven’t used it before or are not aware, Yoast is a feature, with the help of mysterious algorithms that rank the reading difficulty of a piece of writing. Read more
Learning how to optimise a WordPress website is why you have loaded this specific page, and we’re here to help! We just hope our site wasn’t slow, that wouldn’t be a great start would it 🙂
Anyway, you can’t afford to lose seconds when it comes to the internet. Speed and overall site performance are key indicators of how well your website is optimised. Read more
If you’re wanting your consumers, people, to really love your brand, then it’s essential they feel a connection. This connection is what creates brand loyalty, it ultimately grows into your target market being invested in your every move.
We are all told to utilise our social media channels, as it’s one of the easiest marketing strategies to generate a connection with our consumers, build a brand, and generate more leads/sales.
With over 4 billion people active on social media no business can afford to miss out on social media marketing as part of its strategy. If you are new to social media marketing, we have some best practice advice for you to start or build your social media strategy.
Facebook stories, Instagram stories, Snapchat stories, Twitter fleets – and now Google Web Stories.
This is an exciting time for marketing, and it means you can create Google Web Stories on WordPress sites, attract more customers, interact with them, and give them an incentive to take the desired action. Read more
Using internal links for Search Engine Optimisation (SEO) is a great way to improve your ranking in search engines.
Internal links are the underrated workhorse of SEO. They’re easy to make, easy to manage, but yet very easy to overlook.
We often underestimate the SEO benefit of creating an internal linking strategy. But not today!
Thinking of digital marketing, we think of the company or employers’ brand and presence to persuade people to purchase the goods or services you provide.
One avenue that goes under the radar is the invaluable potential to promote the overall brand: your employees.
They’re the people who make your brand feel human.
Have you ever spent time looking at your device waiting for a website to load? More than likely, you’ve gone back and tried a different site because you’re tired of waiting.
Launching a new product is an exciting endeavour that many of us attempt. We all have a few ideas, and we’ve seen on sites/programmes where people have launched new products, and have gone onto be millionaires from it.