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Jamie

Blog Header What Do Marketers Need To Know About SEO

What Do Marketers Need To Know About SEO?

By | Blog, Content Marketing, Google, Search Engines, SEO, Social Media Marketing | No Comments

You may have googled this question before, a while ago, read a few articles and added it to your marketing strategy.

But, as Paul McCartney says “In this everchanging world in which we live in” and the marketing world is no exception, so we need to keep up to date. (Also, that is terrible grammar by Paul, but we’ll grant him poetic licence).

So, in September 2019, what do marketers need to know about SEO?

(editor’s note. Top tip, maybe don’t start our blogs by criticising one of the Beatles?)

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Are Keywords Still Relevant

Are Keywords Still Relevant?

By | Search Engines, SEO | No Comments

TL; DR Yes and No

Keywords are what we put into Google (other search engines are available) to find what we are looking for. For example, if you type “Taco Bell in Bacup” you will get a list of relevant search results.

You won’t find one in Bacup by the way, not yet anyway, the nearest one is in Manchester if there are any Taco Bell fans reading this.

Keywords are also important for businesses too. If inspired by the last paragraph, you have now decided to open a branch of Taco Bell in Bacup, you would want to make sure you appear on or near the top of the search results.

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