When it comes to content marketing agencies there are plenty around but after you’ve signed up to use one you can often be left asking yourself the question “is my content marketing agency any good?”
You’ve probably set off on your content marketing journey with your new agency and hopefully, they are delivering content but you still might not be confident or sure about them.
When it comes to working with different content marketing agencies I’ve been there. I moved GrowTraffic from a purely SEO-focused agency towards becoming a content marketing agency in 2013, however, I’ve also spent my time working as the Head of Marketing in several tech-businesses and in those roles I’ve brought on my fair share of content marketing agencies. I’ve worked with some great ones and I’ve worked with some that I found managing shall we say, challenging.
To help you if you’re starting to question your content marketing agency we’ve put together some points to think about. If by the end of this blog you’ve decided they aren’t up to much it’s probably time to find a new content marketing agency to work with. Read more