Blog

January 31, 2019
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The Top Ten Social Media Channels For 2019

Which Social Media Platform Should I Use In 2019 To Improve My Rankings?

By | Blog, Social Media Marketing | No Comments

Social media. It’s a rum old thing, ain’t it?!

It seems that every day there’s a new platform introduced, one bought out by someone else, one dropping off the radar.

Just as soon as you’ve got your head around one social media platform, it turns out that its no longer down wiv da kids, and they’ve all moved somewhere else anyway. There’s just you and your Nan left, liking each other’s cat videos.

Or, at least, as a thirty-something with a nine year old son, that’s how I feel! I’ve no sooner figured out one social media channel he’s using, and he’s lost interest in that one and has moved on to something completely new.

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January 29, 2019
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Links rto demonstrate link building for Blog by SEO agency Grow Traffic

How Much Does Link Building Cost?

By | Blog | No Comments

If you are a business owner or a regular blogger who wants to reach as many people as possible though your website, it’s really important not to underestimate the value of good search engine optimization  (SEO), and the value this brings through maximizing the traffic to your website.

As part of this SEO, building links to other websites and outreaching to other organisations to reciprocally build links to your own website, is a very good way of driving this traffic and increasing organic growth of visitors and building credibility of your brand.

As well as using keywords, alt-text and meta-tags, (yes we know, it all sounds very complicated – trust us it isn’t; you can read more about the mystical language of SEO here), using link building or outreaching fundamentally support your website to grow the business, and as with anything in digital marketing, means investing time, and sometimes capital, to get the most out of it and achieve the desired results.

So how much does link building cost? Well this can vary wildly, and depends on lots of different variables, but none more so, than the agency you choose to support your digital marketing campaign.

Want to find out more? Read on….

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January 24, 2019
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How Much Does A Blog Cost Title Graphic

How Much Should I Pay For A Blog?

By | Blog, Content Marketing | No Comments

As a good SEO Copywriter, I blinking love blogs and blogging. I love writing them, I love reading them, I love sharing them on social media, I love what they can do for your website and your business.

But I understand completely that not everyone ‘gets’ blogging. It’s a strange thing, I know.

Why will writing blogs help my website? Why will writing blogs grow my business? We hear it all the time from our potential clients. And I can see the disconnect – why exactly should writing 1000 words every week grow your bottom line?

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January 22, 2019
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Is SEO Important For Web Design?

Is SEO Important For Web Design?

By | Google, Search Engines, SEO, User experience, Web Design | No Comments

SEO or search engine optimisation is the practice of impacting a website’s ranking in SERPs to try to increase qualified traffic to a relevant page whereas web design is the process of creating a design that can then be turned into a website. On the face of it these are two very different types of activity, however, in reality, the two are so intertwined that every web designer should be highly literate in SEO and every SEO consultant should have a strong understanding of UX and design.

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January 15, 2019
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What's The Difference Between An SEO Agency & An SEO Consultant

What’s The Difference Between An SEO Agency & An SEO Consultant?

By | Google, Search Engines, SEO | No Comments

So you probably want to get more traffic to your website and increasing your rankings in Google is going to be one of the first places to start. If your business has been around for virtually any length of time, it’s more than likely that you already have some kind of website and that website probably already has had some search engine optimisation carried out on it and perhaps had some offsite work carried out as well. The thing is you’re going to want an expert in search engine optimisation to work on your website if you really want it to rank effectively and generate traffic through search.

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January 10, 2019
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What Types Of Content Should A Blogger Create

What Types Of Content Should A Blogger Create?

By | Blog, Content Marketing, Google, Guest Post, Inbound Marketing, Search Engines, SEO, Thoughts | No Comments

I know this sounds like a trick question, but trust me, it isn’t.

Thanks to the fact that we’re exceptionally good SEO and Content Marketers here at GrowTraffic, we’ve just drawn up our content calendar for the first three months of 2019, and we’ve decided to go to basics a little bit.

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January 1, 2019
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How To Choose An SEO Agency

How To Choose An SEO Agency

By | Google, Search Engines, SEO | No Comments

Like many people, I got into SEO by accident, but that was a long time ago and SEO was a brave new world that most people had never heard of, let alone thought they knew anything about. The market we find ourselves in these days is much more mature, competitive and just about every man and their dog seem to argue they know how to do SEO. So how do you choose an SEO agency?

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December 18, 2018
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Learnings from Distilled’s Will Critchlow’s Interview With Google’s John Mueller

By | Google, Search Engines | No Comments

Every now and then there is a post about search which should make every SEO consultant stand up and take notice. Recently, Distilled’s Will Critchlow created one such piece of content when he created a Whiteboard Friday for Moz, about the lessons he learned from interviewing Google’s John Mueller.

The Whiteboard Friday covers a range of topics including Domain Authority, subdomains vs subfolders and a take on using noindex/nofollow. Here’s my roundup and thoughts based on the piece:

John Mueller is the Senior Webmaster Trends Analyst at Google and he’s always prepared to be super helpful when it comes to questions about how Google is treating things differently from a technical SEO perspective.

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December 13, 2018
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Human Rights

Grow Traffic Supports Human Rights Day

By | Blog | No Comments

Monday 10th December saw the 70th anniversary of the Universal Declaration of Human Rights, (UDHR), a day that is symbolically marked around the globe as Human Rights Day.

Sadly, this event was largely ignored in the U.K.

The media has been completely focused on Brexit, and the announcement of the ‘meaningful vote’ in parliament being postponed added fuel to this on going political debate, meaning Human Rights Day, a day to celebrate our rights and privileges we are endowed with just for being human, was overlooked.

Not here though, not at Grow Traffic.

We are proud to support the launch of a new website HumanRightsExplained.net , a website that has been designed to offer a no nonsense guide to the somewhat complex world of human rights and present a tool for education to be used by anybody wanting to improve their knowledge around this subject.

Want to find out more? Read On….. Read More

December 11, 2018
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How to optimise your organic click through rate

How To Optimise Your Organic Click Through Rate

By | Google, Search Engines, SEO | No Comments

Most people who have had some kind of experience with digital marketing over the ten or fifteen years have probably heard of Click Through Rate (CTR), but most people would equate it to Pay Per Click search marketing such as Google Ads rather than with SEO. However, SEO consultants take organic click through rate very seriously and you should too. This is why. Read More

December 4, 2018
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How to use seo as a sales channel

How To Use SEO As A Sales Channel

By | Google, Search Engines, SEO | No Comments

The rich and complex opportunities of the online world make life easier and harder at the same time. With so many channels, platforms, devices, and content formats, there’s a level of creative flexibility that we could barely have imagined just ten years ago. That’s great. The problem is the inevitable analysis paralysis — when you’re free to do anything, how can you pick something?

You could put all your chips in the PPC basket, flooding the digital landscape with ads spanning Google, Instagram, Facebook, Snapchat. You could run advanced email marketing to build up customer loyalty. You could even take the influencer marketing route to gather referrals from top social media figures — but if you want to succeed in the long run, SEO is your way forward. Read More