Blog

What's The Difference Between An SEO Agency & An SEO Consultant

What’s The Difference Between An SEO Agency & An SEO Consultant?

By | Google, Search Engines, SEO | No Comments

So you probably want to get more traffic to your website and increasing your rankings in Google is going to be one of the first places to start. If your business has been around for virtually any length of time, it’s more than likely that you already have some kind of website and that website probably already has had some search engine optimisation carried out on it and perhaps had some offsite work carried out as well. The thing is you’re going to want an expert in search engine optimisation to work on your website if you really want it to rank effectively and generate traffic through search.

Read More
What Types Of Content Should A Blogger Create

What Types Of Content Should A Blogger Create?

By | Blog, Content Marketing, Google, Guest Post, Inbound Marketing, Search Engines, SEO, Thoughts | No Comments

I know this sounds like a trick question, but trust me, it isn’t.

Thanks to the fact that we’re exceptionally good SEO and Content Marketers here at GrowTraffic, we’ve just drawn up our content calendar for the first three months of 2019, and we’ve decided to go to basics a little bit.

Read More
How To Choose An SEO Agency

How To Choose An SEO Agency

By | Google, Search Engines, SEO | No Comments

Like many people, I got into SEO by accident, but that was a long time ago and SEO was a brave new world that most people had never heard of, let alone thought they knew anything about. The market we find ourselves in these days is much more mature, competitive and just about every man and their dog seem to argue they know how to do SEO. So how do you choose an SEO agency?

Read More

Learnings from Distilled’s Will Critchlow’s Interview With Google’s John Mueller

By | Google, Search Engines | No Comments

Every now and then there is a post about search which should make every SEO consultant stand up and take notice. Recently, Distilled’s Will Critchlow created one such piece of content when he created a Whiteboard Friday for Moz, about the lessons he learned from interviewing Google’s John Mueller.

The Whiteboard Friday covers a range of topics including Domain Authority, subdomains vs subfolders and a take on using noindex/nofollow. Here’s my roundup and thoughts based on the piece:

John Mueller is the Senior Webmaster Trends Analyst at Google and he’s always prepared to be super helpful when it comes to questions about how Google is treating things differently from a technical SEO perspective.

Read More
Human Rights

Grow Traffic Supports Human Rights Day

By | Blog | No Comments

Monday 10th December saw the 70th anniversary of the Universal Declaration of Human Rights, (UDHR), a day that is symbolically marked around the globe as Human Rights Day.

Sadly, this event was largely ignored in the U.K.

The media has been completely focused on Brexit, and the announcement of the meaningful vote’ in parliament being postponed added fuel to this on going political debate, meaning Human Rights Day, a day to celebrate our rights and privileges we are endowed with just for being human, was overlooked.

Not here though, not at Grow Traffic.

We are proud to support the launch of a new website HumanRightsExplained.net , a website that has been designed to offer a no nonsense guide to the somewhat complex world of human rights and present a tool for education to be used by anybody wanting to improve their knowledge around this subject.

Want to find out more? Read On….. Read More

How to optimise your organic click through rate

How To Optimise Your Organic Click Through Rate

By | Google, Search Engines, SEO | No Comments

Most people who have had some kind of experience with digital marketing over the ten or fifteen years have probably heard of Click Through Rate (CTR), but most people would equate it to Pay Per Click search marketing such as Google Ads rather than with SEO. However, SEO consultants take organic click through rate very seriously and you should too. This is why. Read More

How to use seo as a sales channel

How To Use SEO As A Sales Channel

By | Google, Search Engines, SEO | No Comments

The rich and complex opportunities of the online world make life easier and harder at the same time. With so many channels, platforms, devices, and content formats, there’s a level of creative flexibility that we could barely have imagined just ten years ago. That’s great. The problem is the inevitable analysis paralysis — when you’re free to do anything, how can you pick something?

You could put all your chips in the PPC basket, flooding the digital landscape with ads spanning Google, Instagram, Facebook, Snapchat. You could run advanced email marketing to build up customer loyalty. You could even take the influencer marketing route to gather referrals from top social media figures — but if you want to succeed in the long run, SEO is your way forward. Read More

How Does Google Rank Websites?

By | Google, Search Engines, SEO | No Comments

Business owners and marketers the world over are trying to figure out how to get their websites to rank better in Google. But it’s important to think about why and how Google ranks websites.

Those websites that appear on the first page for a search query are those that Google considers to be the most important, relevant and ultimately useful to the searcher, for a specific query. Read More

GrowTraffic Wins Business Of The Year At Rossendale Business Awards

By | News | No Comments

We are very proud to announce that the GrowTraffic team has picked up the prestigious Business of the Year award at the 2018 Rossendale Business Awards.

We were honoured to be able to attend the R Awards as a shortlisted business and it ewas an even greater pleasure – and surprise – to come away as winners. It’s a testament to the commitment and dedication of our hardworking and talented team. Read More