Case Study: First2HelpYou

A well-optimised website and solid content strategy created huge visibility in an incredibly competitive niche market.


Read our case study on a start up launch. 


First2HelpYou provide lone workers with personal safety devices. These handheld devices enable employees to call for help in emergencies. Working with a wide variety of industries, from utility companies to housing providers, First2HelpYou are a vital link between lone workers and the emergency services.


Founded in 2017, tech start -up First2HelpYou came to GrowTraffic prior to the launch of their new website. They asked us to optimise the site, write content, and plan a strategy which would help them stand out amongst their competitors.


Faced with the challenge of making the market aware of the new brand and website, we came up with an organic search strategy which included the use of well optimised content, technical on-page SEO, and link building.


Results shown below are increases made between 2018 and 2019. First2HelpYou’s SERPs positioning is healthy, especially for such a competitive industry, and the site receives 25% of its traffic via regular blog posts.

F2HY computer

Our Strategy Included

  1. Link Building
  2. On page SEO
  3. Web content
  4. Social Media
  5. Blogging
  6. Citations


Increase in organic traffic 


Of total traffic is organic


Increase in page views


Keywords ranking


Of keywords in top 10

GrowTraffic understood right from the start what we were facing as a new company in a competitive industry. They’ve helped us achieve brand recognition and drive traffic to our website. We’re happy to say our phone rings regularly and we’re busy with sales enquiries.

Alicia Mather, Sales and Operations Director, First2HelpYou

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