I always do this kind of prediction each year and I’m always generally wrong. So this year I thought I’d make even more SEO predictions than I normally do, working on the assumption that something might stick – one out of 28 would be nice! Anyway, here are my SEO Predictions for 2022: Read more
Our Favourite Festive Digital Marketing Campaigns
The festive period is the busiest period for us digital marketing agencies. Whether it’s SEO, PPC, social advertising, or video campaigns, at this time of year we get creative and think of the ideal festive campaign for your business. So, I thought it would be appropriate to look back on some of our favourite festive digital marketing campaigns over the years! Read more
What Is A Sales Funnel and How Does It Work?
Have you ever wanted to understand the buyer behaviour process? The full journey of your customer before they eventually make a purchase.
Well, look no further than the sales funnel. Read more
How To Avoid The Pitfalls Of Basing Your Content On Your Competitors’ Content
“Our competitors are doing that, why don’t we do the same?”
This sentence haunts me. Read more
How To Use Share Of Voice In SEO Reporting
If you’re wanting to know how your brand fairs when it comes to your competition, you’ve come to the right page. Measuring the Share of voice determines your position in the market. And SEO reports display the information for you. Read more
How To Use Bold And Headings To Improve SEO
I’m presuming you have sat there and wondered whether bolding specific keywords or using headings will have a direct impact on improving your SEO rankings. And if you’ve done some research on the topic you’ll find many articles claiming the will have an impact on your rankings. Read more
5 Top Tips To Improve Your Business Networking
In this week’s GTFO (GrowTraffic Figures It Out) Rachel was joined by a special guest, Liam Mulligan, to discuss their 5 top tips to improve your business networking.
The panel might have been short this week, but the content didn’t suffer. It was a nice intimate chat about the importance of networking. Read more
Explaining The GrowTraffic Keyword Pyramid
Keywords are the foundation of any solid Search Engine Optimisation (SEO) strategy, but they can often become confusing. Throughout I’m going to explain the GrowTraffic keyword pyramid, and hopefully your confusion will be untangled, and you’ll crawl down, or up to our pyramid. Read more
Using LinkedIn To Grow Your Business
Technology has changed drastically over the years, that’s why businesses must constantly adapt their branding and marketing accordingly. As hundreds of users sign up each day, LinkedIn is getting more crowded, so how can I grow my business? Read more
How To Handle SEO Staff Turnover
Staff turnover is something every business with employees’ experiences. It’s unfortunate but part and parcel of owning a business. When employees leave an SEO agency, I feel with my experience, it affects our sector more than others. Read more