Images are a really important part of SEO. There are some key things you should do to optimise images for SEO and your web traffic, plus some important things you need to do to keep yourself out of trouble.
Is It Important To Understand Organic Click Through Rate?
Yes. If you want your website to rank well on search engines, such as Google and Bing, it is important to understand the many elements of search engine optimisation. This includes organic click through rate. Read more
7 SEO KPIs You Should Be Tracking
Aah Google Analytics! It is a wonderous place full of magic and smiles. Or at least it is for nerds like me. It is the place we go to when we are looking at our SEO KPIs and want to come up with a strategy that is going to blow the competition out of the water and make our clients love us.
Writing A Value Proposition For A Tech Brand To Help With SEO
In this GrowTraffic blog, we focus on writing a value proposition for a tech brand and outline how it can help with SEO. Read more
SEO Statistics For 2021 And What They Mean For Your Business
Looking for SEO statistics for 2021? You’re in the right place.
Use these SEO stats to help form the basis of your 2021 SEO strategy.
Digital Marketing vs Public Relations
When trying to grow your business, it can be challenging knowing which route to take. In this blog, we are going to focus on two of the biggest practices used by businesses – digital marketing and public relations. Read more
Ten Things A Website Needs To Convert Customers
There are certain things every website needs in order to attract customers, convert them, and rank in the search engines.
This need is based on:
- What people want
- What search engines want (arguably, this is more important; if you don’t please the mighty Google, your site won’t be found by anyone, so it doesn’t matter what they want)
It is a delicate balance, but the right web designers can achieve it.
This infographic tells you the top ten things a website needs.
How To Manage Facebook Ads
In this blog, we are going to outline the basics of Facebook ads and Facebook Ads Manager. If you use Facebook for your business (and you really should), Facebook Ads Manager can be an incredibly useful tool. Read more
What is EAT in SEO?
E-A-T stands for Expertise, Authority, and Trust. They are three factors Google use to determine how much trust should be placed in a website or web page. And it is an extremely important factor in your SEO, web design, and copywriting.
But what is EAT? How can you use it to rank better and win more customers, and why should you care?
Let’s take a deep, yet simple dive into EAT in SEO. (Don’t you just love acronyms? Said no one ever.)
How To Identify A Target Audience Sweet Spot – A Content Perspective
Creating content that hits the sweet spot of your target audience can be challenging. Studies have found that there is a disconnect between the content customers want from brands and the content brands are actually creating. Read more