If you’re wondering if an SEO agency is any good you are probably either thinking about signing a contract with a new SEO agency or you are considering how good your existing SEO agency is.
So, you’re wondering if SEO can help your business? Well, rest assured, you’re not the only one! Every business, both big and small are aiming for a successful online presence, and without an effective digital marketing strategy that includes SEO, your business is likely to be left behind.
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It was always going to be a tough job to extricate the UK from the EU and as Brexit deadlines come and go, so it is proving to be. But how will Brexit affect SEO?
If you’re a business owner or a marketer thinking about working with a blogger you need to be sure you ask the right questions before hiring them so you can ensure you’ve got the right person for your blog. But what should you ask a blogger before you start working with them so you can be confident they’ve got what it takes?
The internet has come a long way since its humble beginnings. There was once only one website dedicated to explaining the World Wide Web project. The computer it was hosted on was in CERN and it had a hand-written sticker on it saying “This machine is a server. DO NOT POWER IT DOWN!!”
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Once upon a time, web design and SEO used to be one discipline. They essentially grew out of the same place and, even now, the two skillsets are intrinsically linked.
After all, you can’t be optimising websites for SEO without those websites being built first. And you can’t be building websites with no concern for how they will perform once they’ve been set live (or you shouldn’t be, anyway).
And that’s still as true now as it ever was. So, in answer to the question ‘does my web designer need to understand SEO?’, the answer is, most definitely, yes. Of course they do. It’s blinking obvious that they need to!
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I don’t remember when I first heard the word blog or blogging, however, I do remember back then it was a ‘weblog’ before it was truncated to blog and I remember it was something that people did in their spare time and was something of questionable value.
So, you are thinking you might want to engage an SEO agency to improve your rankings in search engines? Or maybe you have an SEO agency already but aren’t sure what they should be doing.
Well you have certainly come to the right place (we’re award winning, don’t you know!).
But how does an SEO agency improve rankings?
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We’re pleased to announce that GrowTraffic has been named as Leading Innovators in Search Engine Optimisation Solutions, in the SME Business Elite Awards 2019, from SME News.
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Most people tend to lump SEO together, however, as a marketing tactic, search engine optimisation can be broken out into further subdivisions and this can make it difficult for business owners and marketing managers to understand. Just as you’ll appreciate there are differences between a freelance SEO, SEO consultancies and SEO Agencies, the same is true between SEO agencies. No SEO agency is born equally.
Can you remember when search engines first arrived, way back in the 90s?
Obviously, if you’re one of today’s modern millennials, this event will not even have registered on your radar – you were probably still in nappies back in the 90s.
However, for those of us who are slightly older (should we say 30-something, to be kind?), the arrival of the first search engines was an important step. For those of us who later went on to become SEOs, it was a seminal moment. Well, it would have been, if we’d been paying attention at the time.
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As a business owner in the information age, you probably utilize a variety of digital marketing channels to help you grow your brand.
SEO or search engine optimisation is the practice of impacting a website’s ranking in SERPs to try to increase qualified traffic to a relevant page whereas web design is the process of creating a design that can then be turned into a website. On the face of it these are two very different types of activity, however, in reality, the two are so intertwined that every web designer should be highly literate in SEO and every SEO consultant should have a strong understanding of UX and design.
So you probably want to get more traffic to your website and increasing your rankings in Google is going to be one of the first places to start. If your business has been around for virtually any length of time, it’s more than likely that you already have some kind of website and that website probably already has had some search engine optimisation carried out on it and perhaps had some offsite work carried out as well. The thing is you’re going to want an expert in search engine optimisation to work on your website if you really want it to rank effectively and generate traffic through search.
I know this sounds like a trick question, but trust me, it isn’t.
Thanks to the fact that we’re exceptionally good SEO and Content Marketers here at GrowTraffic, we’ve just drawn up our content calendar for the first three months of 2019, and we’ve decided to go to basics a little bit.
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Social media is ubiquitous and due to its pervasive nature, it’s easy to forget social media is essentially a communication platform through which people are able to share stories about their lives, as well as source news and information.
Today, 8th Jan 2019, our MD, Rachel Weinhold, will be 4Sighting at the Chorley 4N Networking Group with a presentation entitled ‘How To Boss 2019 With Your Business Online’. This is the post that accompanies the presentation.
Like many people, I got into SEO by accident, but that was a long time ago and SEO was a brave new world that most people had never heard of, let alone thought they knew anything about. The market we find ourselves in these days is much more mature, competitive and just about every man and their dog seem to argue they know how to do SEO. So how do you choose an SEO agency?
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I’ve been writing these predictions blogs for years and every year I get somethings right and most things wrong. It’s the unpredictable nature of organic search marketing that keeps us SEO consultants gainfully employed. So take what you’re about to read with a pinch of salt!
Every now and then there is a post about search which should make every SEO consultant stand up and take notice. Recently, Distilled’s Will Critchlow created one such piece of content when he created a Whiteboard Friday for Moz, about the lessons he learned from interviewing Google’s John Mueller.
The Whiteboard Friday covers a range of topics including Domain Authority, subdomains vs subfolders and a take on using noindex/nofollow. Here’s my roundup and thoughts based on the piece:
John Mueller is the Senior Webmaster Trends Analyst at Google and he’s always prepared to be super helpful when it comes to questions about how Google is treating things differently from a technical SEO perspective.
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