Looking for SEO statistics for 2021? You’re in the right place.
Use these SEO stats to help form the basis of your 2021 SEO strategy.
Google To Roll Out Testing Of Cookie Alternative In Q2 2021
Google has just announced they’ll be making their alternative to cookies available for public testing in the second quarter of the year. Read more
Which Are The Leading PPC Agencies In The UK?
There’s no denying that PPC can be incredibly beneficial for your online business. It attracts leads to your websites, boosts conversions and increases revenue.
Facebook Removes 20% Text Limit On Ad Images
Facebook has this week completely scrapped the 20% text limit on ad images. Although Facebook hasn’t made a formal statement users are reporting changes to the long-standing rule, and the About text in ad images page has been updated.
How Search Trends For Digital Marketing Terms Have Been Affected By The COVID-19 Crisis In The UK
Everyone can see the impact the COVID-19 Crisis has had on the economy and the wider landscape. A lot of businesses are going to close and a lot of people are going to be unemployed because of this. But, doesn’t everyone know now is the time to step up their marketing activities and start new ventures?
We thought we’d take a look at what the search trends for various digital marketing topics and search queries look like, which I think should provide an indication about what marketing professionals and business owners are turning to – or will turn to – after this crisis and the lockdown is over.
The figures and charts below are from Google Trends and represent search trends in the UK only. It’s worth noting I’m interested in search trends for search terms and not for search topics.
Why Don’t People Click On Sponsored Ads In Google?
When you search for something on Google, hands up who clicks on the sponsored links at the top of the page? No, me neither, so why don’t people click on sponsored ads in Google? Read more
How Often Should You Review Your Marketing Plan?
No matter what type of business you have, having a marketing plan is essential as it allows you to guide your marketing efforts. Marketing Managers like yourself spend so much time crunching the numbers, working out what marketing techniques work and creating a marketing budget. And you do all of this with the end goal of developing a very detailed marketing plan.
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How Do I Work Out A Digital Marketing Budget?
Other than marketing managers and marketing experts, not many people understand how much money, time and effort goes into a digital marketing strategy. And developing a digital marketing budget is just one of the many daunting tasks we’re faced with as Marketing Managers.
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What is SEO?
SEO stands for Search Engine Optimisation. It is the practice of making your website search engine and user-friendly so that it is listed high up in a search engine when a person searches for something.