Google makes changes to its algorithms every week. Some changes are significant, some are small. Many happen without us noticing. But every so often, Google announces the changes before it rolls them out. Read more
How To Optimise Images For SEO
Images are a really important part of SEO. There are some key things you should do to optimise images for SEO and your web traffic, plus some important things you need to do to keep yourself out of trouble.
Is It Important To Understand Organic Click Through Rate?
Yes. If you want your website to rank well on search engines, such as Google and Bing, it is important to understand the many elements of search engine optimisation. This includes organic click through rate. Read more
7 SEO KPIs You Should Be Tracking
Aah Google Analytics! It is a wonderous place full of magic and smiles. Or at least it is for nerds like me. It is the place we go to when we are looking at our SEO KPIs and want to come up with a strategy that is going to blow the competition out of the water and make our clients love us.
Writing A Value Proposition For A Tech Brand To Help With SEO
In this GrowTraffic blog, we focus on writing a value proposition for a tech brand and outline how it can help with SEO. Read more
SEO Statistics For 2021 And What They Mean For Your Business
Looking for SEO statistics for 2021? You’re in the right place.
Use these SEO stats to help form the basis of your 2021 SEO strategy.
What Does An SEO Company Do?
If you’ve built a website and started an eCommerce business, you have probably heard about the benefits of SEO and why every business needs an SEO company. You still may be wondering what an SEO company actually and how it can enhance your business. When you partner with an SEO company, they will become an extension of your business. Read more
Outsourcing SEO-Three Things You Should Always Outsource
If you are reading this I assume you already understand how important SEO is for your sales pipeline and marketing strategy, otherwise you wouldn’t be thinking about outsourcing SEO to an agency or freelancer.
I always think of outsourcing SEO as a bit like decorating your own house. Of course, you can do it yourself and it will be a lot cheaper. But you won’t do as good a job as the professionals, you might struggle to get in the hard to reach places, and you could be doing something better with your time.
Plus, if you aren’t careful, you can make a real mess (as my husband will confirm-you haven’t seen mess until you have seen someone kick over 5 litres of white emulsion onto a carpet!)
Is SEO Worth It?
If you are coming up with your marketing strategy, you might be wondering if SEO is worth it. Should you put it on your budget?
How To Write A Meta Description That Will Boost Your SEO-Visual Guide
Contrary to popular belief, a meta description isn’t a ranking factor. By that, I mean Google doesn’t especially care what your meta description says. But knowing how to write a meta description correctly can really help your website to rank in the search engines and increase traffic to your site.