Best Practices for Creating and Optimising Registration Forms

A conversion funnel starts quite wide, as it’s made up of a load of different types of advertising and marketing activities. So you’re getting a load of random traffic, some of it will be high up the funnel some of it will be closer to where it needs to be, but wherever your visitor is you’re going to want to try to get them to give you their details so you can market to them ongoing. This is where the registration form would come in.

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est. 2009

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