Picture the scene; two weeks ago Rachel and I were at Rossendale’s Mayor’s Ball, which is an annual black-tie event held by our local council to celebrate the mayor’s year in office. We didn’t have a care in the world. GrowTraffic was flying, we had money in the bank and a couple of properly deals going through. Two weeks later it seems like the whole world has diametrically shifted; our digital marketing agency has had some serious setbacks and a lot of things are going to need to change. Read more
The spread of Coronavirus has thrown the world into uncertain times – not only in terms of health but business and the economy. As we enter unchartered territory it’s becoming clear that some businesses will suffer more than others, while some, may reap benefits.
Hello and happy International Women’s Day 2020!
Rachel, the leader of our feminist SEO cult, I mean digital marketing agency, usually writes a post about International Women’s Day, but she’s on holiday this year so I’ve swooped in to talk to you about man-hating and burning our bras.
Just kidding! For International Women’s Day, I want to talk about why I love my job at an SEO agency. Or more specifically, GrowTraffic!
It may seem trivial and churlish to think about marketing when it’s the health of people that is obviously the biggest worry, but a virus of this magnitude is bound to affect the economy and in turn, change search marketing. Read more
Hot off the press, if presses of the hot variety are still a thing, we have found out Google is going to be rolling out some changes to the image search later this week, let’s take a closer look at what this means in our latest GrowTraffic Newsjack post. Read more
So you’ve landed yourself a sweet digital marketing manager job interview and you’re questioning whether you can just rock up or whether you should do your homework. Pro tip: do your homework!
I’ve sat in a wide range of marketing interviews, both as the interviewee and the interviewer. Having bagged myself a couple of Head of Marketing roles and one Group Marketing Manager role, I think it’s fair to say I’ve got my own perspective on what needs to be done to have a chance in those interviews. Read more
One part of digital marketing which is often overlooked is it takes time to make a positive impact. There are no magic quick fixes, well there are some on offer such as buying backlinks, but is buying backlinks a good idea? Read more
One of the joys of using social media is watching how they change and evolve, remember Myspace and Bebo? This week we will have a look at the two new kids on the block: Snapchat vs TikTok for Marketing. Read more
GrowTraffic is a digital marketing and SEO agency so you might be surprised that we spend a fair amount of time thinking about the question of ethics in sales techniques, however, we have to because the goal of much of the copy we create is geared towards converting customers. Understanding sales is essential for this process.Read more