In today’s digitalised world, having a website is an important aspect of any business, in fact, studies show that having a website for your business can increase your turnover by up to 45%. So, it’s a good job you’re thinking about having a website designed!
We understand that having a website designed is a big investment, and its only right that you have a lot of questions. How much should I pay a web designer? Are there ongoing costs? Can I just build a website myself?
Hopefully this wonderful blog can help clear a few things up!
What Are The Hidden Costs Of Web Design?
We’ll start by answering your first question, ‘How Much Does A Website Cost?’. Well, depending on what type of website you’d like, you can expect your website cost to be between £200 – £10,000.
But, before splashing thousands of pounds on a web designer, you might want to think about what that web designer is going to do for you.
A web design agency can create an amazing, high-functioning website that perfectly showcases your brand and includes all the latest technological features. However, once your website goes live, will it bring in customers?
Web design is only one part of creating a successful website. If you want a website that attracts the right type of audience and can convert people to paying customers, you need more than a web designer. You need a SEO web designer.
You see, a web designer can create a beautiful website, but not many web designers will optimise your website before it goes live.
This means your website will not rank in search engines or bring in customers. So, it’s unlikely that you will be able to repay the cost of having the website built. Instead, you’ll have to pay more money to have your website optimised (which isn’t as easy once that website has gone live).
To put it simply, you can spend hundreds or thousands of pounds having your website created, but it’s pointless if you’re website isn’t going to rank or bring in customers.
What Is SEO Web Design?
We believe that web design and SEO go hand-in-hand. They both play a vital role in creating an SEO-optimised website.
You’d be surprised at how many web designers build a website and put it live without giving a thought to SEO. We often get business’s coming to us for help when their new website isn’t performing as well as they’d hoped.
A SEO web designer will not only develop a beautiful, high-functioning website for you, they’ll also ensure that your website is optimised to rank in Google and other search engines.
What Are The Benefits Of SEO Web Design?
Designing and building a savvy website is just the first stage in developing a successful website. SEO web design involves far more than web design and has an array of benefits.
Search engines such as Google are always changing their algorithms to ensure that the best websites appear first, and studies show that more than 75% of people only click on websites that appear on the first page of Google.
Similarly, people prefer to click on the organic ads rather than the paid ads. A website that is correctly optimised will organically rank in search engines. And you won’t have to put even more money into paid ads!
Content, Keywords and Links:
A SEO web designer will compile a list of keywords that your target audience are typing into search engines. They keywords will then be strategically placed within your website.
Many SEO web design agencies often have SEO copywriters who can write and structure quality content for your web pages. Finally, a SEO web designer will build quality back links from other credible sites to help you achieve better search engine rankings.
SEO website design helps your business attract people who are very likely to become paying customers. Search engine optimisation focuses on users who are looking for information related to your product or service.
By placing your website in front of a targeted audience, there’s a better chance of your marketing messages converting into sales and leads.
Let GrowTraffic Build You A SEO Ready Website
Here at GrowTraffic, we are experts in SEO and Web Design, so we can make sure your brand-new website is SEO ready right from the beginning.
We will take care of the design, web content, layout and onsite optimisation to ensure that your website stands the best chance of succeeding online from the minute it is launched. We can also work with you afterwards to make sure your website traffic expands and turns into leads.
Anyway, lets get back to cost, because that’s what this whole thing was about!
We pride ourselves on offering affordable prices for small websites that you can add to as you become more established. Our packages are fully tailorable to suit any budget and objective. Plus, you can spread the cost of your web build across 3 or 6 months, making it the perfect solution for any business.
If you’d like to find out more, you can contact us by phoning 0161 706 0012 or emailing [email protected]