Why Blogging Should Be The Key To Your Content Marketing Strategy
Why Blogging Should Be The Key To Your Content Marketing Strategy

There is a lot of different types of content marketing you can carry out online, so it’s only right you’re questioning what type of content marketing you should be doing. Fundamentally though, I believe blogging should be the core and foundation of your content marketing strategy and I’m going to explain why here: Read more

How Do I Justify Content Marketing When The ROI Is Low?

So your boss has told you that you need to start doing some content marketing, but he also wants to see regular reports and a clear ROI from your marketing spend.

What are you going to do?

Surely, as everyone knows, content marketing has a low ROI; it’s never going to get you the big bang for your buck that you need to demonstrate in a short space of time?!?

Well, that might just be where you’re wrong.

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What Should I Ask A Blogger Before Working With Them?

If you’re a business owner or a marketer thinking about working with a blogger you need to be sure you ask the right questions before hiring them so you can ensure you’ve got the right person for your blog. But what should you ask a blogger before you start working with them so you can be confident they’ve got what it takes?

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est. 2009

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