Have you ever wanted to understand the buyer behaviour process? The full journey of your customer before they eventually make a purchase.
Well, look no further than the sales funnel. Read more
How To Avoid The Pitfalls Of Basing Your Content On Your Competitors’ Content
“Our competitors are doing that, why don’t we do the same?”
This sentence haunts me. Read more
How Do I Write My Content Calendar For 2022?
This week for our podcast GTFO, Hannah, Rachel and Dalley discussed ‘How Do I Write My Content Calendar For 2022?’.
A content calendar is a great way to map out exactly what you are going to write and when you are going to upload it. If you are planning on adding any content to your website or social media, then you need to make a content calendar. Here are our top 5 tips on how to do just that.
How To Handle SEO Staff Turnover
Staff turnover is something every business with employees’ experiences. It’s unfortunate but part and parcel of owning a business. When employees leave an SEO agency, I feel with my experience, it affects our sector more than others. Read more
Who Is The Leading Content Marketing Agency In The World?
It’s GrowTraffic of course! No, I’m kidding. If GrowTraffic was the leading content marketing agency in the world, I wouldn’t be sat here writing this blog. I’d be on a yacht in the Bahamas. Ah well, a girl can dream. Read more
Should You Choose A Content Marketing Agency Or An SEO Agency?
So, you’ve decided that your website needs traction and you need to be engaging with the right type of potential customers. You don’t have the resources in-house to take care of it and know you need to outsource these skills.
The next biggest question is what sort of agency you should work with? Should you choose a content marketing agency or an SEO agency? Is there any difference between the two and is one better?
How Much COVID-19 Related Content Marketing Should You Be Doing?
I’ve been scratching my head about how much COVID-19 related content businesses should be creating as part of their content strategy and it’s an important thing to consider whilst we’re still seeing the impact of Coronavirus. Read more
How To Stop Wasting Money On Content Marketing
How’s your content marketing going? It’s rubbish when you feel like you’re wasting money on content marketing, isn’t it? So many people out there waste so much time and money on content marketing and there’s only one thing in the world that’s going to help you out: strategy. Read more
Should You Spend Your Small Business Grant Funding On Content Marketing?
Let’s face it, the Coronavirus Crisis of 2020 has been rubbish, with business being difficult for most businesses and many businesses calling it a day. However, in the UK a number of businesses have received Small Business Grants Fund (SBGF) and Retail, Hospitality and Leisure Grant Fund (RHLGF) and we’re increasingly seeing business owners and marketers asking us if they should be spending that funding on content marketing. Read more
Why You Shouldn’t Carry Out Content Marketing And Why You Definitely Shouldn’t Work With A Content Marketing Agency
Exploring the reasons why you shouldn’t carry outy content marketing and why you shouldn’t hire a content marketing agency may seem strange coming from an SEO and content marketing agency. And it is. But, not every business should engage with content marketing and not every business should engage a content marketing agency. It’s important that we’re prepared to say that. Read more