In my career as a marketing professional, I can’t tell you how many times a board member has told me to pull together a business case for a new marketing initiative or employee. It’s generally a brush off, but if you want to get a content marketing agency such as GrowTraffic onboard, you’re going to have to get good at them.Read more
If you run a blog, if your business website has a blog, or if you have ever toyed with the idea of starting a blog, you have likely adopted the maxim of “publish quality and publish often”. Which comes as no surprise, as the world wide web is simply teeming with articles instructing you to do just that: publish blog posts regularly, so as to always have something new to offer readers and potential customers.
Don’t get me wrong – publishing quality content on a regular basis is something we all should be striving for, in one form or another, but in reality, this is never easy, is sometimes very challenging, and at times neigh-on impossible. Especially if you are the only one writing for said blog. Read more