copywriter

21Feb 0

How Can I Tell If My Blogger Is Any Good?

So you’ve employed an SEO Copywriter to start producing blogs for your website in order to boost your website’s traffic, and thus get you more new customers.

Good move; you’re already on the right step to grabbing those top rankings for your keywords on Google!

But how can you tell if the blogger you’ve employed to write your blogs is any good? Well, luckily for you, there are a couple of key benchmarks that will help you tell whether your SEO Copywriter is da bomb, such as whether or not your blogs are uploaded on time, whether the spelling, grammar and punctuation is correct, and whether your copywriter is writing about the type of subjects that will interest your audience.

Sisters Are Doing It For Themselves: Women In SEO

Are you singing the song yet? If you’re not, you should be! Aretha should be blaring out in your ears as loud as possible. Go on, sing it loudly. Let that woman stare at you.

OK, that’s enough. Don’t get carried away.

Because, difficult as it is to believe, I’m not just writing this blog post as a tribute to the late, great Aretha Franklin. Although I probably should be; she deserves it.

But no, on this occasion, I’m writing about the fact that we, the GrowTraffic dream team, are a group of four women, fighting our corner in a very male dominated world. We’re independent women in SEO. And we love it. Read more

by Rachel Weinhold

August 28, 2018

630 Views00 Likes

11Jul 0

Content Marketing

How To Create and Maintain Great Content for Your Website

The website is all good to go, the pages are well optimised, the product pictures look great and the E-Commerce shop is waiting for customers to spend their money and generate sales. It’s all very exciting, you have spent ages planning and setting up a business and you’ve depleted your hard-earned savings on having a professional website built.

But what do you do about keeping your content fresh once the website is launched? Content is King after all, and it’s a huge factor in those all-important SEO rankings that ensure your website comes out on top in the Google search.

Well you plan. That’s what. You plan your content like you plan everything else to stay well organised and on top of your game.

Want to know how to plan content for your website? Read On… Read more

by Elaine Hutchison

July 11, 2018

626 Views00 Likes

22May 1

Blogging, Blogs, Content Marketing, SEO Copywriting, Copywriting

Content Marketing SEO Social Media Marketing Thoughts

What Are The Benefits of Blogging?

What Is A Blog?

This week’s blog is about guess what? Blogging!

Which kind of makes sense, seeing as I have been writing blogs for Grow Traffic for a few weeks now, and I haven’t really understood the benefits, other than to indulge my love of writing for my favourite SEO company, and get paid for the privilege! Win win I say!

But before we look at the benefits of blogging, who will read your blog, and how to begin if you’ve never ventured in to blogging before but want to get started, we need to look at what actually is a blog? Read more

by Elaine Hutchison

May 22, 2018

964 Views10 Likes

27Mar 0

Content, Content Marketing, SEO, SEO Copywriting, SEO Copywriter, SEO Marketing, Blogs, Blogging, Infographics, Videos, Video Marketing, SEO Content, Podcasts, eBooks, Whites Papers, Content Creation, Content is King, Text Content, Written Content, Words and Pictures

Content Marketing Inbound Marketing Search Engines Social Media Marketing

Why Do I Need Words And Pictures On My Website?

As anyone who knows me will tell you, I’m a Words Person. Not a Numbers Person – as my son is keen on reminding me – and rarely even a Pictures Person – if you’re going to stick me in an art gallery, you’re going to have to explain to me what I’m looking at. But give me words – anyone’s words; Shakespeare’s, Duffy’s, Attwood’s, hell, even Val McDermid’s – and I’m in heaven. Read more

by Rachel Weinhold

March 27, 2018

890 Views00 Likes

6Mar 1

Structuring Your Content For Success, Structuring Content, Content Hierarchy, Content Structure, Content Architecture, Content Marketing, SEO Architecture, SEO Content marketing, SEO Copywriting, SEO Copy, SEO

Search Engines

How To Structure Your Content For Success

Unless you’ve been living in a cave for the past 5 years, you might have noticed that there’s been a huge explosion in content marketing recently.

OK, that’s a bit of an understatement. Content marketing is everywhere now, and everyone seems to be doing it. (Which is the very reason I hope you’re doing it too, but that’s another story!) Read more

by Rachel Weinhold

March 6, 2018

938 Views10 Likes

9Jan 2

SEO Copywriting Predictions, SEO Copywriting Predictions 2018, SEO Copywriting, SEO Copy, SEO, Copywriting, SEO Copywriter, Copywriter, Search Engine Optimisation, SEO Predictions 2018, SEO 2018

Content Marketing Inbound Marketing SEO Social Media Marketing Thoughts

SEO Copywriting Predictions for 2018

Happy New Year!

Having not written a GT blog for some considerable time, I have now been given the honour of writing our first blog of 2018 – and what an honour that is! I know, you’re jealous. I would be too.

And so, as it’s the start of a shiny new year and we’re all feeling positive and looking forward to all the good things that lie ahead (come on; it’s only the second week of January…we’re still positive!), the GT team are going to take it in turns to make some predictions on what this year may have in store for each of our areas of expertise. I know, the world and his dog are doing it, just bear with us…we need the keywords! 😉

So, as copywriting – or SEO copywriting, to be more specific – is my thing, I’m going to give you my predictions for SEO copywriting and content marketing in 2018, based on the questions I’ve most been asked recently. So, whether you’ve been content marketing for years or are a content virgin, you can make sure 2018 will be the year you finally start to grow your business online. Read more

by Rachel Weinhold

January 9, 2018

876 Views20 Likes

16Mar 0

News Rossendale Social Media Marketing Thoughts

My Women In Business Group Mentoring Session

Well, I’ve had a rather exciting day today, so I thought I’d pen you a quick blog to tell you all about it. I know, I know; you don’t deserve me.

So, what have I been up to that’s been so important? I got a free lunch for one thing, and very nice it was too. Suitably vegetarian. Besides that – and possibly more importantly – I also got an incredibly useful mentoring session on how to make an impact in business. Plus, I met some lovely people too. What more can you ask for on a Wednesday in mid-March? Read more

by Rachel Weinhold

March 16, 2017

605 Views00 Likes

Search Engines

Is it important to edit copy for seo and content marketing?

The way to effectively create a well-known brand is exposure. Numerous small businesses are created fall mostly as a result of their neglect to consolidate the online showcasing of their product or service. Read more

by Simon Dalley

September 18, 2016

593 Views00 Likes

Content Marketing Inbound Marketing Internet Marketing Recruitment

Don’t Scrimp On The Content

(This article was originally written and published in May 2014)

OK, so you’ve paid your fancy web designer a small fortune and you’ve got the whizziest website on the World Wide Web, but your sales haven’t increased and your boss thinks you’re crazy for wasting all that money. Don’t panic! There’s one simple thing you can change to instantly improve your snazzy new website; the content.

Whether it’s content or copywriting, it needs to be good and it needs to be plentiful. Yes, a website needs to look good and it always helps to be innovative, but what you say on your website is even more important than how it looks. As the research is now proving, without well written, relevant and regularly updated content your website will fail to climb in the rankings or to produce those all important conversations. Read more

by Rachel Weinhold

June 29, 2015

846 Views00 Likes

Tag: copywriter

What Is A Blog?

Don’t Scrimp On The Content