If you are not paying the right amount of attention to your Google ads, you may not have realised this as this news came about last year.
What to Do When Your AdWords Ad is Limited by Your Budget
“Limited by budget” is a form of bidding for the strategy your business will have, and it is used when your daily budget is a lot lower than what you expected. If you decide to increase your bids, you will then get an increase in your ads.
What’s The Most Cost-Effective Digital Marketing Strategy?
Let’s face it – digital marketing is a must for most businesses. In the age of digital marketing, traditional marketing has long been pushed aside. Gone are the days of lengthy newspaper ads and the Yellow Pages – how great were the Yellow Pages?! Albeit not exactly environmentally friendly…
Anyway, as I was saying, digital marketing strategies such as social media, SEO, content marketing, email marketing, PPC and video marketing are being used now more than ever. Read more
How Much Should I Spend On Link Building?
Ah, link building. When it comes to SEO, people are always talking about how important link building is (they’re right). And people are often telling you that you should invest in link building (you should of course). But nobody tells you how much to spend on it!
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How Do I Work Out A Digital Marketing Budget?
Other than marketing managers and marketing experts, not many people understand how much money, time and effort goes into a digital marketing strategy. And developing a digital marketing budget is just one of the many daunting tasks we’re faced with as Marketing Managers.
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