Some companies do digital marketing right and some…well, some do not.
Now we aren’t here to bash other agencies. That isn’t our style. We like to focus on the positives. So, we are going to give you a rundown of 5 companies we admire.
But first things first, what do we mean by right? Read more
Not sure if your manufacturing business should invest in SEO (Search Engine Optimisation)?
As a core digital marketing strategy, there are plenty of reasons to invest in SEO — and even an SEO Agency to boost brand awareness, reach more customers, and earn more revenue online. Read more
We are living in an ever-changing world. Nothing more so than the global situation we currently find ourselves in over the last two years. The speed at which the scenario has changed reminds me of the rapidly evolving world of technology. Read more
The festive period is the busiest period for us digital marketing agencies. Whether it’s SEO, PPC, social advertising, or video campaigns, at this time of year we get creative and think of the ideal festive campaign for your business. So, I thought it would be appropriate to look back on some of our favourite festive digital marketing campaigns over the years! Read more
Have you ever wanted to understand the buyer behaviour process? The full journey of your customer before they eventually make a purchase.
Well, look no further than the sales funnel. Read more
“Our competitors are doing that, why don’t we do the same?”
This sentence haunts me. Read more
I’m presuming you have sat there and wondered whether bolding specific keywords or using headings will have a direct impact on improving your SEO rankings. And if you’ve done some research on the topic you’ll find many articles claiming the will have an impact on your rankings. Read more
Technology has changed drastically over the years, that’s why businesses must constantly adapt their branding and marketing accordingly. As hundreds of users sign up each day, LinkedIn is getting more crowded, so how can I grow my business? Read more
Staff turnover is something every business with employees’ experiences. It’s unfortunate but part and parcel of owning a business. When employees leave an SEO agency, I feel with my experience, it affects our sector more than others. Read more
When it comes to carrying out a content audit, you must think of every piece of content on your website. The good, the bad, and the ones that have taken a vast amount of time.
Now think of how you keep track of your content. How is your content performing? Do you analyse or use analytics so you can improve your content in the future?
If you do this already, great. But this is for the ones in the back, the ones that don’t. If you’re missing this kind of organisation, I’d invest in a content audit.
In this GrowTraffic blog, I’m going to outline what a content audit is, how to carry out content audits and why they’re important for your business.
