What Is EAT in SEO?
What is EAT in SEO?

E-A-T stands for Expertise, Authority, and Trust. They are three factors Google use to determine how much trust should be placed in a website or web page. And it is an extremely important factor in your SEO, web design, and copywriting.

But what is EAT? How can you use it to rank better and win more customers, and why should you care?

Let’s take a deep, yet simple dive into EAT in SEO. (Don’t you just love acronyms? Said no one ever.)

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Why Google Dislikes Blog Networks?

This is the next SEO technique that Google appears to be going after (or has gone after big style in the last couple of months). A blog network is a group of blogs – normally bog standard wordpress installs, with basic wordpress templates and lots of content. Generally this content is generated explicitly for the purposes of creating links back to a website. Read more

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est. 2009

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