How seo copywriting is changing due to Hummingbird, Semantic Search and Knowledge Graph

I’ve been in the SEO game for a long time now and over the last few years the buzz words semantic search has been banded about, however it’s not until recently (post launch of hummingbird), that I’ve really come to see an impact, forcing me to pause to think about how this will change my role as a search marketer and in turn how I write content as an seo copywriter. Read more

How to make Google trust your website with Social Media

Are you some kind of computer program that routes around the web and scrapes or spins content? Or are you a real live content writer that writes trusted and authoritative content, a Trusted Agent in Google’s eyes.

Have you ever wondered what happens when you engage with a social network or create an online review? How does the service you’re using work out how much weight to put behind the contribution you’ve made? Essentially how does it work out how to trust you? Read more

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