What’s It Like To Work As An SEO Consultant In A Content Marketing Agency
What’s It Like To Work As An SEO Consultant In A Content Marketing Agency?

GrowTraffice was originally established by a freelance SEO consultant and over the years has morphed in a full-service digital marketing agency that primarily acts as an SEO-focused content marketing agency. But what’s it really like for an SEO consultant to work in a content marketing agency? Read more

Reflections On The Impact Of The CoronavirusCOVID19 Crisis On A Digital Marketing Agency
Reflections On The Impact Of The Coronavirus/COVID-19 Crisis On A Digital Marketing Agency

Picture the scene; two weeks ago Rachel and I were at Rossendale’s Mayor’s Ball, which is an annual black-tie event held by our local council to celebrate the mayor’s year in office. We didn’t have a care in the world. GrowTraffic was flying, we had money in the bank and a couple of property deals on the go. Two weeks later it seems like the whole world has diametrically shifted; our digital marketing agency has had some serious setbacks and a lot of things are going to need to change. Read more

What SEO Specialism Should My Agency Focus On?
What SEO Specialism Should My Agency Focus On?

Most people tend to lump SEO together, however, as a marketing tactic, search engine optimisation can be broken out into further subdivisions and this can make it difficult for business owners and marketing managers to understand. Just as you’ll appreciate there are differences between a freelance SEO, SEO consultancies and SEO Agencies, the same is true between SEO agencies. No SEO agency is born equally.

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How Much Does A Blog Cost Title Graphic
How Much Should I Pay For A Blog?

As a good SEO Copywriter, I blinking love blogs and blogging. I love writing them, I love reading them, I love sharing them on social media, I love what they can do for your website and your business.

But I understand completely that not everyone ‘gets’ blogging. It’s a strange thing, I know.

Why will writing blogs help my website? Why will writing blogs grow my business? We hear it all the time from our potential clients. And I can see the disconnect – why exactly should writing 1000 words every week grow your bottom line?

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What's The Difference Between An SEO Agency & An SEO Consultant
What’s The Difference Between An SEO Agency & An SEO Consultant?

So you probably want to get more traffic to your website and increasing your rankings in Google is going to be one of the first places to start. If your business has been around for virtually any length of time, it’s more than likely that you already have some kind of website and that website probably already has had some search engine optimisation carried out on it and perhaps had some offsite work carried out as well. The thing is you’re going to want an expert in search engine optimisation to work on your website if you really want it to rank effectively and generate traffic through search.

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does grammar matter to SEO title graphic
Does Grammar Matter To SEO?

I was reading an email yesterday from someone who shall remain nameless and it was, quite frankly, terrible.

The sentences were too long, the grammar was incorrect, it read terribly. In fact, it didn’t just read terribly, it was impossible to read. By the time you’d got to the end of one sentence, you’d forgotten what it was all about. Or why you were even there in the first place. Or what your name was.

Now, to be fair, the email hadn’t been written with the intention of being used for any marketing purposes; it was a personal email. In fact, it was technically a HR document, sent with the need to be legally binding.

Nevertheless, it got me thinking about the way people write and what they want their reader to do with that piece of written information.  Read more

Sisters are doing it for themselves. Women in SEO
Sisters Are Doing It For Themselves: Women In SEO

Are you singing the song yet? If you’re not, you should be! Aretha should be blaring out in your ears as loud as possible. Go on, sing it loudly. Let that woman stare at you.

OK, that’s enough. Don’t get carried away.

Because, difficult as it is to believe, I’m not just writing this blog post as a tribute to the late, great Aretha Franklin. Although I probably should be; she deserves it.

But no, on this occasion, I’m writing about the fact that we, the GrowTraffic dream team, are a group of four women, fighting our corner in a very male dominated world. We’re independent women in SEO. And we love it.  Read more

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