seo content marketing | GrowTraffic™

19Apr 0

What Trying To Rank A Page For The Term Content Marketing Agency With Blogs Alone Has Taught Me So Far

At GrowTraffic we regularly run experiments and tests to try to prove or disprove a hypothesis and we often have to rerun the same tests due to the changing nature of search.

One hypothesis we had is it’s possible to rank a webpage using links and specific anchor text from multiple new blog posts without carrying out any external link building. We’ve tested this before in past but it’s come to a point where we have to test it again.

I wanted to rank a page for the phrase content marketing agency, which is the ongoing strategy we focus our services on, so I thought this was a great opportunity to retest whether using exact match keywords from new blogs would rather the money page for the phrase content marketing agency. Read more

by growtraffic

April 19, 2020

316 Views00 Likes

10Oct 1

Blog Content Marketing SEO Social Media Marketing

What Content Marketing Strategies Work In Different Sectors?

One thing it is pretty safe to say is that content marketing is a good thing and that content marketing with a strategy is even better.

But is every form of content marketing strategy suitable for every type of business and if not, then what content marketing strategies work in different sectors?

by Jamie

October 10, 2019

336 Views10 Likes

28Mar 0

GT Guest Blog Post Title Graphic for 7 Psychological Triggers To Boost Conversions and Sales

Blog Content Marketing Guest Post

7 Psychological Triggers That Will Boost Conversions and Sales

Generating views and sales is the number one goal of most marketers. Getting prospects to visit your website and make purchases is a difficult task. There are lots of competitors out there which offer products of similar quality and standing out can seem like it’s impossible. Luckily, there are ways you can influence users to stay on your website. Applying psychology to your marketing tactics can lead to some interesting results.

by Rachel Weinhold

March 28, 2019

302 Views00 Likes

5Mar 2

SEO Or Content Marketing Blog Post Title Graphic

Blog Guest Post

SEO Or Content Marketing: Which Is Best For My Strategy?

In the digital era, it is important to consider what tools and channels to use for achieving the set goals. They will, after all, determine the effectiveness of your marketing strategy. You need to make smart choices that will yield the best results.

When it comes to choosing the best digital marketing tools, it is hard to avoid the purported rivals — SEO (search engine optimisation) or content marketing. They are two of the most important aspects of digital marketing, never losing their relevance even in the face of constantly changing marketing trends.

This infographic by Serpwatch shows that SEO builds a strong case, with statistics showing that more than 40% of business revenue is captured by organic traffic. Content marketing, however, is not far behind. It helps businesses to get more leads through blogging.

by Rachel Weinhold

March 5, 2019

302 Views20 Likes

21Feb 0

Blog Content Marketing

How Can I Tell If My Blogger Is Any Good?

So you’ve employed an SEO Copywriter to start producing blogs for your website in order to boost your website’s traffic, and thus get you more new customers.

Good move; you’re already on the right step to grabbing those top rankings for your keywords on Google!

But how can you tell if the blogger you’ve employed to write your blogs is any good? Well, luckily for you, there are a couple of key benchmarks that will help you tell whether your SEO Copywriter is da bomb, such as whether or not your blogs are uploaded on time, whether the spelling, grammar and punctuation is correct, and whether your copywriter is writing about the type of subjects that will interest your audience.

by Rachel Weinhold

February 21, 2019

348 Views00 Likes

17Jan 0

What types of content should i create for social media title graphic.

Blog Social Media Marketing

What Type Of Content Should I Share On Social Media?

When it comes to the social media marketing policy for your business, it’s often hard to know what you should and shouldn’t be putting out into the world.

In fact, this is the very worry we hear most often from our clients when discussing social media, so we know the fear is real.

by Rachel Weinhold

January 17, 2019

298 Views00 Likes

7Jan 0

How to grow your business online in 2019

Blog Content Marketing Search Engines Social Media Marketing Thoughts

How Do I Grow My Business Online In 2019?

If you’re a regular to our blog, you’ll know that I’ve talked about the amount of networking we do as a business quite a lot.

One of the groups that I attend is the Chorley 4N Networking Group, where I am what they call Group Leader; basically, I read the script and try to keep order. It’s like herding cats.

Well, today (Tuesday 8^th January 2019), I will not be reading the script, but I will instead be presenting the 4Sight, or information slot. I’ve titled it ‘How To Boss 2019 With Your Business Online’, although I only actually have 15 minutes in which to speak, so I naturally can’t cover everything.

by Rachel Weinhold

January 7, 2019

279 Views00 Likes

3Jan 1

Blog Content Marketing Thoughts

How Do I Write Great SEO Content In 2019?

Happy New Year folks! Welcome to my first blog of 2019.

And, as I love nothing more than a bandwagon, it’s that time of year again when I sit down and write our ‘what’s going to be big in 2019’ blog post. And yes, you’ve guessed it, SEO Copywriting is going to be massive in 2019!

by Rachel Weinhold

January 3, 2019

354 Views10 Likes

23Oct 0

Blog Content Marketing Google Search Engines

The Top Ten SEO KPIs To Monitor (Infographic)

Here at GrowTraffic, we like to position ourselves as the antidote to SEO companies.

We do say that slightly tongue in cheek – we’re not that big headed really – and it’s not that we think we’re a million times better than any other SEO agencies out there (although, we do think we’re a little bit better than a lot of SEO companies out there! Just a little bit.).

No, one of the main reasons we say that we’re different is because of the fact that we give our clients measurable KPIs, so they can assess what we’re doing and how well we’re doing it.

But if you’re trying to do SEO by yourself, or if you’re working with an agency that hasn’t told you what you’re supposed to be watching out for, how do you know which metrics to keep an eye on? Well luckily for you, GT have come up with our handy little infographic on The Top 10 SEO KPIs to Monitor (below), so you can see at a glance what you’re supposed to be checking, why you need to check it, and where. Read more

by Rachel Weinhold

October 23, 2018

385 Views00 Likes

14Aug 0

Content Marketing, Content, Marketing, SEO, SEO Content Marketing, Search Engine Optimisation, SEO Marketing, Online Marketing, Digital Marketing, Website Marketing, Website Traffic, GrowTraffic, Blogging, Guest Blogging, Guest Blog Post

Content Marketing Inbound Marketing News Social Media Marketing Thoughts

How Is Content Marketing Changing in 2018?

More and more, traditional marketing strategies are either going out the window or being saved for the big boys.

Since the big boys obviously don’t need little old me writing their marketing strategy, I’m going to talk to the rest of you, rest of us anyway. How do you compete?

Content marketing has changed the game. Stop swimming and die, or in this case, stop evolving, stop adapting, stop giving great answers, and die. Read more

by Rachel Weinhold

August 14, 2018

330 Views00 Likes

Tag: seo content marketing

How Is Content Marketing Changing in 2018?