If you’re a business owner or marketer you will inevitably be involved in getting a new website off the ground, whether it’s a brand new website or a reskin, but you’ll be right to ask how much involvement the marketing team should have in the web design and development process.
Once upon a time, web design and SEO used to be one discipline. They essentially grew out of the same place and, even now, the two skillsets are intrinsically linked.
After all, you can’t be optimising websites for SEO without those websites being built first. And you can’t be building websites with no concern for how they will perform once they’ve been set live (or you shouldn’t be, anyway).
And that’s still as true now as it ever was. So, in answer to the question ‘does my web designer need to understand SEO?’, the answer is, most definitely, yes. Of course they do. It’s blinking obvious that they need to!
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Web design can be carried out anywhere by a web designer/web developer and this really does beg the question “is it important to choose a local web design agency.” I personally think it is but I’ll try to objective explore the advantages and disadvantages you may face in the web design process when outsourcing either locally or not.
Most people have some questions about SEO. Too many people think it’s all about the dark arts. So I thought I’d pull together the top 50 most frequently asked questions about SEO and their answers. Read More
About 6 months ago, I embarked upon my first project management of an SEO web build. As a Freelance SEO Copywriter, the building of websites is not usually my domain and that was a state of affairs that I was perfectly happy with, but the boss said project manage and so project manage I did. Well, I tried. Read More
Designing and building a new website for your business is a tricky process that is frequently underestimated. A few days ago, I published a blog titled The Importance of Hiring a Good Web Designer, which discussed (as the title implies!) why you need to be careful about who you employ to build your new website.
The process, from deciding that you need a new website to seeing that website go live, can be lengthy and sometimes complicated and it is vital that you and your designer can work frankly and effectively with each other. Read More
The World Wide Web has come a long way in the last few years and it is now absolutely vital for most businesses to have a website. Deciding that your business needs a website, however, is only the first step in a very long, often complicated and frequently expensive design process and, before you embark on any of it, you need to decide which Web Designer you are going to employ to go on this journey with you. Read More
Leon is the newest member of the GrowTraffic team adding a bit more of a creative sparkle to the website. Leon is 5 and has agreed that his salary can be paid in crayons and stickers (his favourite art materials).
Leon is a keen artist and likes nothing more than getting his art box out on a rainy afternoon and creating a masterpiece. He also enjoys reading books, baking with mummy and watching Cbeebies.
Leon loves all animals and has a pony call Scarlett, a dog called Fern, a cat called Rufus and a rat called Roger.
Leon is due to start Primary School in September 2014, but he is confident that he can successfully juggle his new post with his studies.
If you like Leon’s artwork and would like to discuss a commission, or if you would just like to show your appreciation of his work, then please use the contact form on the website to get in touch.
GrowTraffic recently developed a new website in conjunction with an ex-colleague of GrowTraffic’s Finding Strategist Simon Dalley.
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